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5 Reasons Why The Riviera Nayarit Is Trending As A Travel Hotspot In 2024

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The Riviera Nayarit is poised to become one of Mexico’s most sought-after luxury destinations in 2024 as bookings for the sunny resort region skyrocket.

a view of a large beach along the riviera nayrait

Home to copious pristine beaches, a growing selection of fantastic all-inclusives, and improved aerial connections thanks to new international routes, the Rivera Nayarit has what it takes to become a leading destination for travelers in Mexico.

The 200-mile-long sun-drenched region already saw a sharp rise in bookings last year; in 2024, that trend is expected to further pick up as more travelers set their sights on this growing destination. 

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With that in mind, here’s a look at 5 reasons why the Riviera Nayarit is growing as a travel hotspot this year.

Excellent Versatility 

The coastline that makes up the Riviera Nayarit is as varied as it is beautiful. Home to over 20 sub-destinations, travelers can choose from both larger resort areas as well as smaller laid-back villages. 

This year, the popular city of Nuevo Vallarta is projected to be one of the hottest destinations north of Puerto Vallarta according to an analysis by The coastal city offers a mix of contemporary architecture with stunning beaches, all whilst having excellent safety.

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Meanwhile, more northern villages like Sayulita and Punta de Mita are famous for their bustling culture and nightlife. Offering a more laid-back approach to travel, these towns are popular with younger travelers.

A Hub For New Resort Projects

As Puerto Vallarta continues to fill up with travelers and new resorts, more and more hospitality projects are appearing across the Riviera Nayarit. While the large region is already home to an impressive array of award-winning properties, including the 5-star One&Only Mandarina, more projects are on the way.

@paulinekulka Punta Mita Mexico luxury hotel overview of the St Regis hotel #stregispuntamita #traveltiktok #puntamita ♬ original sound – Pauline

In 2025, the brand new ZEL Sayulita will open its doors for guests in Sayulita, providing a breathtaking venue for adventure-seeking travelers. From surfing to kayaking, it’ll be one of many new resorts to focus on the region’s plentiful nature.

A Paradise For Luxury Travel

While city hotspots like Puerto Vallarta and Los Cabos are ideal for families and younger travelers, those seeking peace of mind amidst pure nature are better off booking one of the Riviera Nayarit’s many quiet luxury resorts.

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Riviera Nayarit is unique because its extensive coastline stretches for over 200 miles, offering travelers an unparalleled selection of stunning resorts. From balconies that open up to the beautiful Pacific Ocean to private terraces nestled amidst jungles, travelers are guaranteed a rejuvenating retreat. 

Excellent Safety Track Record

One of the reasons why so many travelers are choosing Puerto Vallarta and the nearby Riviera Nayarit as their preferred vacation destination is the region’s excellent safety. Say 'hola’ to the good life! Occidental Nuevo Vallarta offers luxury and relaxation like no other. ✨😎 #fyp #traveltiktok #canadatiktok #redtag #redtagfam #brandtok #travel #brandtiktok #viral #occidentalnuevovallarta ♬ original sound – Ian Asher

Home to stable institutions and transparent law enforcement agencies, Nayarit and Jalisco are regarded as some of the safest destinations in Mexico. The Riviera Nayarit is especially suitable for families, with coastal towns like Sayulita and San Pancho offering family-friendly options. 

Improved Aerial Connections 

Many of the most popular destinations in the Riviera Nayarit are just a stone’s throw away from Puerto Vallarta International Airport. The aerial hub, which just broke its all-time passenger record, has seen a number of new airlines announce non-stop routes to the city, including Alaskan Airlines. 

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Destinations like Nuevo Vallarta are just a 15 to 35-minute ride from downtown Puerto Vallarta, with more northern destinations equally reachable thanks to private transfers, which are included in a number of all-inclusive packages.

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