Mexico is one of the hottest destinations for American travelers right now, offering countless sunny hotspots for those seeking to escape frigid temperatures up north.
This winter, Puerto Vallarta is attracting a record number of visitors, with resorts across the popular destination setting records for occupancy figures.
That’s according to new statistics that show that accommodations in the coastal hotspot are sold out more than in any other resort hotspot in Mexico.
With its excellent safety, vibrant culture, and quaint beaches, it’s not hard to see why Americans are crazy about Puerto Vallarta.
This winter, the Mexican Pacific hotspot is gearing up for its busiest year ever for travel.
@findingfiona worth. every. penny ✨ price at the end 😊 Would you stay here? #mexico #besthotels #travel #traveltiktok #puertovallarta #villapremier #travelinspo #traveltips #travelbucketlist #bucketlist #hotel #mexicocheck #travelblogger ♬ Sunroof – Nicky Youre & dazy
With that in mind, here’s a look at why resorts in Puerto Vallarta are busier than anywhere else in Mexico this winter.
Hotel Occupancy In Puerto Vallarta Exceeds That Of Los Cabos And Cancun This Winter
The busiest time for international travel to Mexico is just around the corner, with only a week until the hectic holiday period.
In Puerto Vallarta, countless resorts are already reporting record-breaking occupancy rates, a signal that the sunny destination is performing better than ever before.
@lesleyetp Looking for an all inclusive escape with an amazing beach!? #puertovallarta #travel #vacation #allinclusive #beach ♬ Summer – Instrumental – Devinney
The average hotel occupancy rate is a useful metric of a location’s popularity. It measures the average number of rooms sold out during a given period.
This winter, nearly 85% of all accommodations in Puerto Vallarta are expected to be sold out, placing the Mexican Pacific destination as the busiest in the country.
That figure is all the more impressive considering that it’s higher than Cancun’s 80%, and significantly above that of Los Cabos, at 71%.
@sherryeatworld Save this for your next trip to Puerto Vallarta 🌮 Many of these spots were recommended to us by locals. PV is an amazing foodie city! #tacos #tacosalpastor #mexicotravel #puertovallarta #foodtiktok ♬ One Two Three And – Shuko & F. Of Audiotreats
That means that Puerto Vallarta is currently the most successful destination in Mexico, with travelers flocking to the city from across North America.
Travelers are especially keen on enjoying the location’s spectacular culture, including its award-winning culinary scene, as well as its array of centrally-located beaches.
Puerto Vallarta has been one of the most well-known destinations in Mexico for decades, but in 2023, the Pacific hotspot is smashing records across the board.
With its excellent aerial connectivity – Alaskan Airlines recently launched a new non-stop route from Las Vegas to the sunny destination – and safety, Puerto Vallarta is a solid choice for millions of travelers.
@themikeytooleytour Must-try excursions in Puerto Vallarta, tour to Las Marietas Islands 🌺🏝️ #puertovallarta #mexico #travel #vacation #lgbtqtravel #vacationmode #lgbtqtraveler #ocean ♬ sonido original – Omar
The scenic destination has earned an impressive number of travel awards this year, including the title of Best overall destination in Mexico in the annual Travvy Awards.
It has also been dubbed one of the friendliest destinations in the world owing to its laid-back and welcoming atmosphere.
New efforts to improve Puerto Vallarta’s reputation are also expected to boost the city’s popularity.
@theshayspence Mar y Vino in Puerto Vallarta, Mexico! Yes, my feet got soggy. #traveltiktok #restaurants #mexico #travellife #foodreview ♬ Buttercup – MixAndMash
Meanwhile, local officials have implemented comprehensive security measures that will remain in place until after the busy holiday period.
From enhanced security & customs protocols at Puerto Vallarta airport to stricter beach safety, a wide range of measures are in place to protect millions of travelers.
Several other locations north of Puerto Vallarta, including the spectacular Riviera Nayarit are also seeing a surge in popularity.
Locations like Rincón de Gauabitos and Sayulita offer respite from Puerto Vallarta’s crowds, as well as dozens of boutique properties and smaller luxury resorts.
@twosolesabroad Top 8 Must Do Things in📍Puerto Vallarta, Mexico 🇲🇽 #travel #mexicotravel ♬ Snowman – 헐 잘생겼다 Ryujin
And with demand for the spectacular region set to grow, many international hospitality firms have announced new undertakings there, including Four Seasons and One & Only.
↓ Join The Community ↓
The Puerto Vallarta FB group has all the latest travel news, conversations and current events happening in Puerto Vallarta
Subscribe to our Latest Posts
Enter your email address to subscribe to The Puerto Vallarta Sun’s latest breaking news affecting travelers, straight to your inbox.